How Photo Booths Can Be Used for Corporate Branding

Are you wondering how you can use photo booths for the branding campaign of your business? If you have not noticed it yet, the photo booth craze is upon the corporate world. If you think they are only used in weddings and personal parties, today, photo booths are growing in the corporate world and entrepreneurs now realize just how helpful these are in corporate branding.

What Are Photo Booths?

What exactly are photo booths ? While people were addicted to taking selfies, groupies, etc. photo booths became popular as well. Photobooth is an opportunity to stand in front of a booths and have your photos taken and in addition, you can readily pickup your printed pictures after a few minutes. Photo booths are not exactly new, but it has become a trend in corporate branding recently.

Corporate events now often include photo booths where guests can have their pictures taken as a souvenir of the event. Guests feel more comfortable to have their pictures taken from a photo booths because they can pose and be ready themselves for the shot as compared to a photographer roaming around randomly taking pictures of them.

Taking Advantage of Photo Booths for Corporate Branding

If you are a brand ambassador, a trade show professional, a corporate event planner or a marketing agency, then you have a clear understanding of how powerful branding is and how effective branding evokes emotion. You can also use photo booths to evoke emotions on the people at your event. If implemented right, it can become a powerful tool for marketing.

Creative Representation Based on Your Brand

One way you can use photo booths is by having full control over the creative look of the pictures. You have full control of how you want the print layout to look like in a way that represents your brand and business. With a photo booth, you can match the color, style and everything else so every picture taken serves as a perfect tool for brand recognition.

Social Media and the Power of Technology

Now the real game changer in using photo booths for corporate branding is through social media. The fact is, today’s photo booths is capable of not only printing pictures but also seamlessly integrating it to most social media platforms. That is right. Your pictures can be easily integrated to Facebook, Twitter, Pinterest and more.

Customized Look and Feel to Match Your Brand

One of the advantages of photo booth services is that it comes with everything you need. If you want your photo booth and your event looking personalized and matched up with your brand, it can be easily arranged. You can have just a few panels of your photo booth stick with your logo or you can go all out with your entire booth wrapped up and personalized.

There are many ways that you can use photo booths to increase your brand’s recognition. Just like an event souvenirs, this can be a tool to ensure the participants and guests at your event will remember your name. At the same time, they will surely enjoy seeing the wonderful designs and styles of the pictures out of the photo booth.